
Partner With Us
OUR MISSION
What sets us apart
Our aim is to bring the European automotive experience to New York, redefining style, luxury, and design for discerning drivers. Our unique formula will offer brands opportunities to talk with prospects, meet top clients, and receive wider promotional value through local, national, and international media coverage.
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Key metrics
Partnering with the RUSH Motorsport & Lifestyle Festival grants your brand direct, high-impact access to bespoke activations and targeted marketing campaigns. This is an unparalleled platform designed to forge deep, lasting connections with affluent automotive enthusiasts, High-Net-Worth Individuals (HNWIs), and Ultra-High-Net-Worth Individuals (UHNWIs).
To maximize your return on investment, RUSH deploys a robust, multi-channel national marketing campaign across North America, driving sustained visibility, media impressions, and high-value brand alignment for our top-tier partners.
Regardless of your sponsorship tier, your brand will take center stage before the most discerning, passionate, and affluent automotive community in the country.
advertising reach
30M+
in-person attendees
3,000+
luxury & sport motorcars
150+
onsite vendors
75+
media partners
50+
unforgettable days
2
Engagement channels
Beyond our national multi-channel marketing campaigns, brands have access to high-impact on-site activations and tailored sponsorships that engage directly with the RUSH audience.
Explore our exclusive experiential opportunities below:
Paid digital marketing channels including Search, Programmatic, Facebook Ads, Instagram Ads, TikTok Ads, YouTube Ads.
DSP advertising through Hulu, ESPN, The Trade Desk, Bloomberg, MarketWatch, Forbes, Amazon, MNTN, Criteo, Remerge.
Sponsors with $75,000+ in investment are automatically included in paid advertising channels.
Monthly email communications that go beyond just presenting your logo to thousands of subscribers in the New York tri-state area and beyond.
SMS & MMS messaging puts your brand literally in the hand of the subscriber, a place with an average open rate of 98%!
Reach RUSH visitors based on how they engage with the festival, website, ads, and more with engagement-based direct push notifications.
Sponsors with $75,000+ in investment are included in this marketing channel. Brands may sponsor additional blasts to the RUSH Festivals audience.
Media partnerships with top automotive & lifestyle outlets including Robb Report, DuPont Registry, Octane, Top Gear, Evo, Autocar, Road & Track, and Autoweek.
Naming & Presenting Sponsors are included.
Social media takeovers, livestreams, giveaways, and more while we connect with a global audience.
Large & micro influencers drive awareness & conversions from trusted influencer sources; not your everyday influencer campaign.
Unparalleled content creation opportunities pre, during, and post RUSH Festivals. From basic interviews and videos to immersive AR/VR content creation, RUSH Festivals is the place for automotive content.
Discover ways to create incredible and unique immersive experiences that capture audiences both in person and digitally. From AR/VR/XR to Metaverse experiences, differentiate your brand by bringing your DNA to life.
Your brand included in billboard advertising before and after the event in top metro areas including NYC, Westchester County, Newark, Jersey City, New Haven, Hartford, Philadelphia.
These areas will be complimented with digital out-of-home placements in highly trafficked areas.
Naming & Presenting sponsors receive this benefit. Additional spots are sponsorable.
Sponsor RUSH Festivals
Sponsor RUSH Festivals
Interested in becoming a vendor, partner, or exhibitor at RUSH Festivals? Use the form below to submit your interest, and our team will be in touch with you within 24 hours.
Frequently Asked Questions
Our team will create a customized package that is unique to your brand, delivers on your goals, and is tailored to fit within your spending requirements.
There are a plethora of benefits throughout the various tiers of sponsorship, ranging from connecting with your audience in person to officially presenting the entire Rush Motorsport & Lifestyle Festival experience.
All levels will receive, at a minimum, First Name and Email for ongoing engagement. Higher sponsorship levels will receive deeper behavioral and psychographic behavior, in addition to detailed contact information.
Your benefits start as soon as you sign up! From the moment you're added to our digital platforms you become synonymous with North America's Newest Automotive Festival.
All sponsors will receive, at a minimum, first name & email address for all attendees. The higher the sponsorship level, the more engagement & behavioral data is available.

